Museums & Visitor Center
The German museum landscape consists of more than 6,700 museums, which, year after year, are approx. 111 million visits. Target group orientation, dimension, quality of service and approach to mediation vary significantly, so that the transformation of museums and the redesign of exhibitions is a permanent task for the future.
Visitor Centers are places of information and mediation that often teaser site-specific topics free of charge and point to more in-depth inventory.
Specific consulting services in the business area Museums & Visitor Centers are:
Market Research
- Site assessment
- Location scouting
- Catchment area definition
- Resident market research
- Tourist market research
- Competition analysis
Conceptual advice
- Trend scouting
- Benchmark studies
- Concept development
- Concept evaluations
- Marketing strategies
- Sponsoring concepts
- Operator models
Economic results
- Visitor forecasts
- Pricing strategies
- Business plans
- Feasibility studies
- Funding advice
- Regional economic effects
Our reference projects in the business area Museums & Visitor Centers include:
Feasibility Study
Open Air Museum Schwerin-Mues
Operational and financial advice
Overbeck Art Society Lübeck
Concept Study